BIZXCHANGE CAPTURES THE VALUE OF UNSOLD INVENTORY WITH NEW AND INCREMENTAL REVENUE.
Some inventories lose value over time while some inventories are perishable. Once they are unsold the value can never be returned.
Examples of perishable inventories include:
BizXchange acts as an additional marketing arm for companies with unsold perishable inventory, bringing them new customers. Companies are able to capture the value of unsold capacity with trade credits for the full value of the inventory. The trade credits are then used to offset existing budgeted expenditures. BizXchange uses its private distribution channel to sell this inventory at current market prices.
- Unsold hotel rooms
- Empty airline seats
- Empty advertising space
- Unsold sponsorships
BizXchange ensures that its sales channels are not conflicting with the company’s current marketing efforts. All sales through BizXchange are new and incremental.
If the company had not used BizXchange to sell the perishable inventory, the sales would not have occurred and would have been lost forever.